"Flying High: Emirates Airlines Strikes Groundbreaking Sponsorship Deal with Lisandro Martínez"

“Flying High: Emirates Airlines Strikes Groundbreaking Sponsorship Deal with Lisandro Martínez”

“Emirates Shocks Football World with $2M Personal Deal for Man United’s Lisandro Martínez”
“‘Accelerating Dreams’: Emirates Partners with Lisandro Martínez in Historic Sponsorship”

“Emirates Airlines has announced a historic sponsorship deal with Manchester United’s Lisandro Martínez, offering free first-class travel and $2M annually as part of its ‘Accelerating Dreams’ campaign.”

Emirates Lisandro Martínez sponsorship deal

Lisandro Martínez Emirates deal
Emirates Airlines sponsorship
Manchester United player sponsorship
Accelerating Dreams campaign
Lisandro Martínez emotional message
Emirates Argentina talent promotion

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✈️ FLYING HIGH

Emirates Airlines has stunned the football world with the announcement of a historic personal sponsorship deal with Manchester United defender Lisandro Martínez.

The agreement, which falls under the airline’s new “Accelerating Dreams” campaign, is designed to spotlight and support Argentine talent on the global stage.

The Deal

As part of the unprecedented arrangement, Martínez will enjoy free first-class travel on all Emirates flights connected to international tournaments, ensuring maximum comfort and recovery during his career. Additionally, the partnership includes a $2 million annual sponsorship package dedicated to furthering his development and outreach projects.

Industry experts describe this as one of the most significant personal sponsorships ever seen for an individual Premier League player.

Martínez’s Emotional Response

Following the announcement, the Argentine international delivered a heartfelt message that left fans emotional across social media.

“This is more than a sponsorship—it’s belief. To know that a global brand like Emirates supports not just me, but the dreams of my country, means the world. I will give everything on and off the pitch to honor this.”

His words quickly went viral, with fans praising both his humility and Emirates’ bold move.

Emirates’ Statement

The Chairman of Emirates Airlines praised Martínez for his resilience, spirit, and representation of Argentina on the global stage.

“Lisandro embodies what ‘Accelerating Dreams’ is all about—talent, determination, and the courage to inspire others. We are proud to stand beside him as he continues his journey.”

A First in Football Sponsorship

While Emirates has long been involved in team sponsorships—most notably with Arsenal and Real Madrid—this marks a rare pivot into direct personal sponsorship with an active Premier League player. Analysts believe it could signal the start of a new era where clubs and players attract parallel global brand partnerships.

Reaction

Manchester United fans have celebrated the deal, with many calling it “a win for both Martínez and the club.”

Social media lit up with posts such as:

“From Buenos Aires to Old Trafford to Emirates First Class. Licha deserves it all.”
“Finally, a brand recognizes Martínez not just as a player, but as an icon.”

The Bigger Picture

With Emirates now tied directly to Lisandro Martínez, expectations are high for the campaign to expand its reach into South America, inspiring the next generation of Argentine footballers.

For Martínez, this deal is more than financial security—it is recognition that his journey from hard beginnings in Gualeguay to global football fame continues to inspire millions.